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AdminAdmin- Posts : 20
Join date : 2017-09-06 
d. What are scalable customer acquisition channels? How do you manage to expand?
Wed Sep 06, 2017 2:24 pm
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- e. What are primary offers for customer acquisition to be competitive in your market? (Credit line, APR (teaser and go-to rate?), duration, application process (speed), customer service, brand, other benefits (i.e. membership - points and discounts))
- c. What is typical new customer acquisition cost by channel?
- b. What is the primary channel of acquiring new customers? What is the channel composition of new customer acquisition? (i.e. DM: 70%; TM: 15%; Online: 10%; Branch: 5%, etc.)
- c. To market to customers, do you require customer's marketing consent and channel consent? (i.e. can I call you via outbound TM or SMS or email or direct mail?)
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